In this step-by-step course, you’ll learn a simple system for transforming the book you’ve already poured your knowledge and expertise into, into an interactive, income-generating asset you can sell in your business for years to come!
You’ll learn how to:
- Easily create an epic course curriculum from your book–including exactly what to include, and what to chuck.
- Choose the perfect format for your course so it’s a TOTAL no-brainer buy for your ideal customers–even ones who already own your book!
- Add extra value, resources and interactivity to your course so you sell more copies, make more cash and–most importantly–impact more lives in a bigger way
- Package your book’s contents into an effective, successful course people actually complete (and then, tell all their friends about!)
- Cultivate a community around your course that continues to support others–and sell your course–for years
What exactly will you learn, you ask? Here’s what’s in store for you in this 4 module, self-paced course…
Module 1: Fantastic Formats for Online Courses
Video, audio, interactive PDFs, Live Q&A’s–the possibilities are endless when it comes to building your online course! Module 1 will walk you through the vital first step: choosing the form, format and software for your course. By the end, you’ll know the perfect way to present your knowledge that’s perfect for your ideal client.
Module 1 will dig into…
- Identifying your ideal student’s learning style—and how to make sure you choose a format that caters to their natural inclinations.
- The one thing you should never assume when it comes to turning your book into a course—and why it’s so hard to shake (even if you think you already have!).
- The best time to decide to create a course from your book–this one might surprise you!
- The 5 hottest places to host a video course–and how to weigh the pros and cons of each platform.
- The ultimate way to set up your online course if you want to skip the middleman (and save some cash)
- What content you definitely need to cut–or risk confusing, tiring or frustrating your student!
Module 2: Course Buyers Love a Step-by-Step Plan
Want to know the secrets of converting a complex book into an actionable course? I’ve got you in this module. The truth is, creating a course from your book is a wonderful way to maximize your book profits. But it’s not just a case of packaging your chapters into lessons. Books and courses are very different–and this module will teach you everything you need to know about packing your book’s killer content into an effective, successful course.
Module 2 covers…
- The one vital difference between books and courses–implementing just this one principle can help you turn any non-fiction book into a sell-out course!
- Why you shouldn’t just break your course chapters into modules–and what to do instead.
- What people are really looking for in a course–and the exact steps to take to make sure yours delivers (and then some!).
- How to craft a killer course curriculum from your book–including exactly what to cut and what to keep.
- Why your course-buying habit might just be your path to riches (and the smartest–and most fun!–way to do market research)
- How to properly position your course–and strategize a fool-proof marketing plan to properly promote it.
- Easy tweaks for breaking your course down so it’s simple and actionable–and actually gets your clients results!
- 10 tips to help you create an irresistible name for your course–including the #1 principle you need to know to come up with a killer name for anything.
- Brainstorming powerful bonus resources for your course that’ll easily 10x it’s value (and make it feel like a total steal to students!)
- The one thing most entrepreneurs forget to include in their courses–and turns them into total flops.
Module 3: Beef Up Your Course with Added Value & Insights
Your epic online course might be based on your
ebook, but it shouldn’t be an exact replica. It’s no secret course participants
expect a little more value than e-book readers–and that’s totally okay! Module
3 is packed with unique, creative ways to add that value–without adding a ton
of work to your plate.
Module 3 digs into…
- The obvious (but underused) way to find out exactly what’s “missing” from your course–before it ever hits the marketplace (or your email list).
- How to discover and use the “gaps” in your book to create valuable course content based on the missing pieces
- Why it pays to beta test your course–and how to run a successful test that benefits you and your testers like crazy!
- Who you should never ask for feedback about your course–and what to do instead to get inside your potential customer’s head.
- One massive mistake entrepreneurs make when creating course modules–and how to avoid it.
- The “track and thank” method for gathering priceless feedback–and turning your beta testers into raving fans!
- Why you don’t need to worry about your course “covering everything”–plus the only goal that really matters when creating a course.
Module 4: Get Your Members Involved
Want to know the secret to creating a course
people actually complete? It’s called interactivity–and this module is ALL
about it. Interactive courses make for happier customers, and Module 4 covers
the various ways you can add a layer of interactivity that’ll keep your
participants excited about–and engaged in–your course, from start to finish.
In module 4, we’ll cover…
- The ultimate difference between your book and your course– and how to make sure your course doesn’t end up on anyone’s desktop collecting dust!
- How to choose the right ‘interactive’ method for your course that’ll keep your ideal customer interested and moving forward
- How to effectively add interactivity to your course without making more work for yourself or your participants–and the 3 rules that every activity must follow.
- Why you don’t need to include an activity in every lesson or module–and how to pick and choose where to add it in
- How to correctly pace your course–so it’s fun and satisfying to finish and moves her toward her most desired goals!
- How to properly foster a safe, supportive online community for your course–and the one mistake you should never make when running one.
- An insider’s look at the most, rich and easy-to-use platform for creating a community that you can manage in just minute’s a day.